Abundant Blowout All-over Volumizing Spray

Hair reaches new heights with this heat-activated volumizing spray, created in partnership with award-winning, rule-breaking Aveda Artists.

• Instantly doubles volume

• 24-hour volume and hold

• All-day humidity defense

• Protects from heat up to 232°C

• Adds shine

SUITABLE FOR

• All hair types (fine, medium, and thick)

• Ideal for hair textures 1A – 1C, 2A – 2C, and 3A – 3C

AROMA

Featuring Aveda's signature Pure-Fume™ aroma with 25 pure flower and plant essences including lavender, ylang-ylang, and petitgrain.

WHAT ELSE YOU NEED TO KNOW

Volumizing carb complex creates abundant volume in three ways:

• Fiber coating: Creates an external layer around each hair fiber, effectively plumping for enhanced thickness and fullness

• Inter-fiber friction: Creates space between individual fibers, amplifying the appearance of volume

• External hold: Provides structure and lift to hair, maintaining volume without it collapsing over time

• 98% naturally derived*

• Silicone free

• Vegan

• Leaping Bunny Approved

*Per ISO Standard 16128. From plant, non-petroleum mineral, and/or water sources.

• All hair types (fine, medium and thick)
• Hair textures 1A – 1C, 2A – 2C and 3A – 3C

With this heat-activated volumizing spray, developed in collaboration with brilliant, award-winning Aveda Artists, your hair reaches new dimensions.

• Instantly doubles volume
• 24-hour volume and hold
• All-day humidity protection
• Heat protection up to 232 °C
• Adds shine

Volumizing carb complex

• Upcycled rice protein: creates a smooth coating on the surface of each strand – for a plumping effect from root to tip
• Pullulan ferment: increases the spaces between individual strands – for more volume
• Cane sugar: provides hold and locks in the volume for a long-lasting, voluminous blowout
  Creates abundant volume in three ways:
• Fibre coating: creates an outer layer around each hair fibre that effectively plumps it up, adding thickness and fullness
• Friction between fibres: creates space between individual fibres and enhances the appearance of volume
• External hold: provides structure and bounce, creating long-lasting volume

Upcycled rice protein
Our rice protein is derived from broken rice that would otherwise have been discarded by the food industry. These fragments are recovered and processed into a rice protein ingredient, supporting our mission to reduce waste.

Shake well, then spray evenly onto damp hair. Blow-dry to activate, then style as desired.

Routine
Step 1: Cleanse with pure abundance™ volumizing shampoo

Step 2: Add volume with pure abundance™ volumizing conditioning rinse

Step 3: Protect with pure abundance™ volumizing style-prep

Step 4: Style with abundant blowout

Tips and tricks from stylists
Maximum volume
“Apply abundant blowout to the roots, then flip your head down and spray it onto the mid-lengths and ends. Blow-dry the hair in that same position to enhance bounce and volume.”

Blowout with bounce
“Use a large round brush to detangle each section, then roll it up towards the scalp and hold it for a few seconds. Switch to the cool setting on your dryer for a few seconds to set the shape.”

– Bea Carmichael, Aveda Artist

• 98 % of natural origin*
• Silicone-free
• Vegan
• Leaping Bunny certified

*According to ISO standard 16128. From plant-based, non-petroleum minerals and/or water sources.